All Work
PRODUCT DESIGN · STRATEGY · GOVERNMENT · FINTECH
Pivoting a government payments platform twice
Designed PaySG, a unified government payments platform that makes it straightforward for citizens to pay fees, fines, and bills across agencies.
READ CASE STUDY

PRODUCT DESIGN · STRATEGY · 0 TO 1 · CUSTOMER SUPPORT · BANKING
Building a bank's help centre from scratch
Building the self-service help centre for Singapore's first digital bank from scratch, empowering users to find answers on their own.
READ CASE STUDY

PRODUCT DESIGN · STRATEGY · 0 TO 1 · BANKING · FINTECH
Onboarding Singapore's first digital bank
Designed the onboarding and KYC flow for GXS Bank, the flow that every single customer must pass through to access the product.
READ CASE STUDY

PRODUCT DESIGN · UX RESEARCH · FOOD DELIVERY · MAPS
Faster food deliveries using an AddressBook
Designed an address management system that reduced delivery failures and improved the experience for millions of users across Southeast Asia.
READ CASE STUDY

PRODUCT DESIGN · UX RESEARCH · TRANSPORT · MAPS
Easier ride-booking at large venues
Designed a booking selection flow that reduced cancellations at large venues all across Southeast Asia.
READ CASE STUDY
